Our Values
Corporate values are the principles that guide how a company works and builds trust. At Smart Business Solutions, our values define who we are, how we serve our clients, and how we create lasting success.
Customer-Driven Solutions
We put your business needs at the core of everything we do. Our financial accounting services are not one-size-fits-all—we design processes, reports, and tools around your unique goals and challenges. By listening closely and adapting our approach, we ensure that every solution we deliver, from bookkeeping and reporting to budgeting and system automation, directly supports your growth, efficiency, and long-term success.
Excellence You Can Trust
We are committed to deliver accurate, reliable, and timely accounting services. From bookkeeping and reporting to budgeting and financial analysis, we uphold the highest standards of quality and integrity—so you can focus on running your business with confidence, knowing your finances are in expert hands.
Evolving with your Business
Our financial accounting services grow and adapt alongside you. As your company expands, faces new challenges, or embraces digital transformation, we ensure your accounting processes, reports, and systems—powered by QuickBooks Online—are always aligned with your needs. From start-up support to scaling operations, we provide the flexibility and expertise to keep your finances accurate, insightful, and ready for the next stage of your journey.
Our Dedicated Team
A team of professionals committed to your success.
Celeste Bernabe - CEO & President
Smart Business Solutions USA
Celeste Bernabe is a seasoned entrepreneur and business leader with deep expertise in the beauty, wellness, and consumer products industries. As the founder and CEO of multiple ventures—including Wake Up to Beauty, Soup To Nuts, and Klēn Earth Products—she has built a reputation for creating innovative, sustainable, and customer-focused brands. With years of hands-on experience in product development, operations, and business growth, Celeste combines creativity with strategic leadership to deliver solutions that resonate with modern consumers.
As an entrepreneur, Celeste also recognized the importance of strong back-end support, particularly in financial accounting. Knowing that building an in-house accounting team was not strategic for a small startup, she outsourced the function to Smart Accounting and IT Solution Services (SAITSS)—a reliable, professional, and hands-on business process outsourcing partner in the Philippines. Through this partnership, she realized that many other small and medium-sized businesses in the U.S. face the same challenges in managing their financial accounting.
This insight led her to establish Smart Business Solutions USA LLC, in collaboration with SAITSS, with the mission of helping U.S. businesses overcome accounting dilemmas and gain access to professional financial management. With her firsthand experience and trusted partnership with SAITSS, Celeste is confident in providing business owners with the reliable support they need to manage their back-end financials and focus on growing their companies.
Rodel Lumbo, CPA – CEO & Managing Director
Smart Accounting and IT Solution Services (Philippines)
With an extensive background in finance and executive leadership across multinational and local companies, Rodel Lumbo brings a wealth of knowledge and experience to every client engagement. Having served in senior roles, including CFO and COO positions, he has developed a keen understanding of how sound financial management and strategic decision-making drive sustainable business growth.
Rodel combines strategic vision with practical, hands-on business experience, enabling him to bridge the gap between high-level financial strategy and day-to-day operational needs. His leadership style is rooted in clarity, accountability, and innovation—qualities that shape the culture and service approach of Smart Accounting and IT Solution Services (SAITSS).
His vision for SAITSS is built on the belief that financial clarity and operational efficiency are not just support functions but essential pillars of long-term success. By leveraging technology-driven solutions, streamlined processes, and his deep expertise, Rodel ensures that SMEs gain the tools, insights, and confidence they need to thrive in an increasingly competitive market.
For Rodel, it’s not just about managing numbers—it’s about empowering business owners to make smarter decisions, unlock opportunities, and build legacies they can be proud of.
